Aesthetic Marketing for Aesthetic Practices
Plastic Surgery Marketing for Today’s Plastic Surgeon
3X
Increase in site speed
500+
Increase in keyword rankings
200%
More organic website traffic
250%
Increase in new patient leads
As a digital agency focused on plastic surgery marketing, we understand the aesthetic patient’s journey inside and out.
We believe that acquiring discerning clientele requires a distinguished brand and refined digital strategies. Today’s cosmetic consumer makes split-second, visually-led decisions. That’s why we take a design-first approach and target every campaign with surgical accuracy.
What Our Customers Say
"In our first year with Plastic Surgery Dr Marketing, we have seen incredible results. We've been with multiple website companies in the past and nothing rivals the SEO and analytics that Plastic Surgery Dr Marketing provides."
"Plastic Surgery Dr Marketing's modern approach to marketing and customer experience is a great representation of our practice."
"Having Plastic Surgery Dr Marketing and knowing that patients can conveniently request appointments puts me at ease."
Websites as Beautiful as Your Results
Proven Plastic Surgery Marketing Results
There are a lot of companies out there offering plastic surgery marketing. Many of them make a lot of promises yet fail to provide evidence they can deliver. Others can back up what they claim with tangible results of previous marketing programs.
Plastic Surgery Doctor Marketing falls squarely into the latter category.
Our marketing efforts helped one of our plastic surgeons increase his leads by 150% within the first year, and another 75% in the second year. As of this writing, Plastic Surgery Doctor Marketing was on pace to increase his leads by another 45% in Year 3. We’ve also delivered Page 1 and Spot 1 rankings for more than 50 keywords.
We can accomplish the same results for you. Here are just a few of the ways we do it.
Ways We Produce Results for Our Clients
Social proofing is a critical aspect of a strong plastic surgery marketing program, but there are others that are just as important. These are just some of the other areas in which we excel:
SEO
Search engine optimization, or SEO, helps increase patient traffic and lead generation through the use of specific keyword phrases throughout your website. Examples include “plastic surgeons near me” and “the best cosmetic surgeons in New York.
Social media advertising
– By creating effective ads on platforms such as Facebook and Twitter, we can increase your qualified leads.
Paid search advertising
Pay-per-click, or PPC, advertising is another way to leverage keywords that commonly appear in searches. It can lead to a consistent stream of potentially lucrative traffic to your site.
Don’t rely on empty promises when it comes to your plastic surgery marketing efforts. Plastic Surgery Doctor Marketing delivers tangible results that can take your business to new heights.
Plastic Surgery SEO Our Core Competency
Social Proofing
Have you ever walked past a restaurant patio filled with people? Did it make you think it would be good place to eat, since so many seemed to enjoy the food? That’s a real-world example of “social proofing.” The crowd is the social proof that the restaurant is worth trying.
Plastic Surgery Doctor Marketing can provide social proof that people should learn more about your practice, and ultimately choose you as their plastic surgeon. You don’t have to hire a celebrity to endorse your practice, nor do you need to hire “experts” to recommend your services. We can show you how to leverage the satisfaction of your current patients to drive new ones into your office.
Two of the best ways to show prospective customers the social proof they need are testimonials and online reviews. Online testimonials are the 21st-century equivalent to word-of-mouth advertising.
Yelp and other review sites can also help you attract new patients to your practice. If you haven’t considered the power of online recommendations, keep in mind that 63% of people say product ratings and reviews make them more likely to buy a product or service. Among consumers aged 35-54, 93% say they always read reviews before making a purchase.
Intelligent & Useful Marketing Reports
We believe that transparent reporting lies at the foundation of effective digital marketing. In a crowded landscape of plastic surgery marketing companies, we have built a differentiated model that is based on taking a holistic view of our client’s digital presence. Effective plastic surgery marketing begins with intelligent analytics and performance tracking. Whether you use our real-time dashboard and lead tracking system or want us to prepare reports, we track everything and provide clear cut analytics you can actually use. That way, you know where to tweak and where to double down.
World Class Photo & Video Production
It’s no secret that photographs are your strongest asset when it comes to inspiring patient trust and confidence, but this goes beyond before and after images. High-quality, original photos, and video properties make all the difference in distinguishing you from your competitors. In the visual, social-media-driven industry of plastic surgery, it’s all about appearances. Why explain when you can impress? Our photo & video production team is here to help you produce world-class visual assets that show patients why you’re different.
Real Social Media Management
The modern plastic surgeon must be social media savvy. If you don’t have a strong social media presence, you risk losing patients to that newcomer surgeon in your market with 40k followers and a steady stream of highly engaging content. Social media presents an excellent opportunity to showcase your practices, unique personality and connect with patients. Our social media team can help you develop a social identity that is true to your practice and a follower growth strategy that will put you on the social map.
The Full Suite of Plastic Surgery Marketing Services
You don’t have to choose between an agency that knows plastic surgery web design or one that excels at plastic surgery marketing. While it might seem logical to work with multiple specialists, the result is usually a fragmented and tangled online presence. To excel, you need a plastic surgery marketing agency that is proficient in all aspects of creating and growing your digital footprint. With a cross-disciplinary team of experts, we offer one integrated approach for seamless management and maximum impact.
While there are many methods of acquiring new patients online, Google remains the most relevant for its ability to target patients at the right point in the buying cycle.
Whether through organic or paid search, we know how to capture high-value searchers who are in-market for your services and ready to take the next step. Unlike other agencies, we are not generalists. We know plastic surgery SEO cold and have a proven strategy that is tailored to the needs of our aesthetic industry clientele.
Website Design & Dev
You don’t need to trade off a stellar user experience for a well-optimized site. We create visually striking plastic surgery websites that outperform in search and user conversion.
Local SEO
Local Search Engine Optimization is one of the most important pieces to online presence today.
Paid Search
Paid search on Google and Bing is an important piece for any plastic or cosmetic surgery practice. Get in front of your patients.
Content Management
When it comes to online plastic surgeon marketing, there is nothing more potent than the written word. Our expert content team will create effective.
Search Engine Optimization
Over 93 million Americans turn to online search for their health-related needs. Are they finding you? We don’t just “do” plastic surgeon SEO – we excel at it.
Digital Advertising
In competitive plastic surgery markets, digital patient acquisition may require a paid advertising strategy. We target and optimize our campaigns with surgical accuracy.
Social Media Management
If you aren’t interacting with potential patients on social media, someone else is. We’ll develop a social media strategy that makes sense for your plastic surgery practice.
Analytics Reporting
Effective campaign management begins with intelligent analytics. We provide clear cut reporting, so you know where to tweak and where to double down.
Find out what we can do
for your practice
Call or fill out the below to schedule a free strategy session — 615-997-0736
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© Copyright 2012 – 2020